User Research case studies
Analysis of a Large-Scale Associate Survey (20k responses)
Kroger | Quantitive Research
Nearly 20,000 associates surveyed about HR-related tasks, and analyzed with Qualtrics’ powerful TextIQ text analysis functionality. Led to strategic changes in updating HR-related initiatives.
UX Research
Art Institute of Chicago: journey maps, service blueprints, and experience maps and discovering ways to improve the museum experience.
Project 3